Senior Programmatic & Yield Specialist
Senior Programmatic & Yield Specialist
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Wallapop is a Barcelona based scale-up driven by the purpose to empower people to embrace a more conscious and human way of consumption. We believe in a world where collaborative economy is mainstream. This is what drives us. 💫
Wallapop operates in Spain, Italy and Portugal, offering a catalogue of several hundreds of millions of products and services. Powered by technical innovation and continuous improvement, we bring together the scale & trust of classifieds with the marketplace's convenience & reach. 🌱 Our mission is to enable a connected trade ecosystem, making 2nd-hand the norm through smart use of technology.
The Challenge 🧩
As a Senior Programmatic & Yield Specialist, you will drive and maximize Wallapop's advertising revenue through strategic inventory management, advanced pricing optimization, and strong demand partner relationships-while safeguarding advertiser quality standards and delivering an exceptional user experience.
What You Will Do 👇
- Develop and execute yield strategies across direct sales, programmatic, and network demand channels.
- Set and optimize floor prices, waterfalls, and auction configurations to maximize revenue per impression.
- Ensure optimal revenue delivery from all indirect demand sources including Open Bidding SSPs, Idealo, AdMob, and ad networks.
- Analyze inventory performance, identify revenue opportunities, and recommend optimization strategies.
- Forecast advertising revenue, manage pacing against targets, and report on performance trends.
- Negotiate rates, terms, and SLAs with programmatic partners, SSPs, and ad networks.
- Onboard and evaluate new demand sources, measuring incremental value and auction efficiency.
- Manage relationships with key programmatic buyers, agencies, and demand partners.
- Optimize demand path to reduce auction inefficiencies and maximize advertiser competition.
- Partner with Ad Tech Lead on implementation of yield strategies, testing new configurations, and troubleshooting revenue issues.
- Coordinate with sales team on inventory allocation, pricing strategies, and direct vs. programmatic balance.
- Collaborate with product team on ad placement strategy, user experience impact, and inventory roadmap.
What We're Looking For 🔎
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5+ years of experience in Programmatic, AdOps, or AdTech on the publisher side (ideally within a marketplace or large international media group).
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Strong knowledge of the programmatic ecosystem, including vendors, technologies, industry trends, and current challenges.
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Hands-on experience in yield management and programmatic revenue optimization, SSP management, and technical AdTech troubleshooting.
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Highly analytical and data-driven, with experience managing A/B tests, revenue forecasting, pricing optimization, and working with analytics tools such as Looker and Google Analytics.
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Comfortable working in a global, international environment.
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Native or near-native English proficiency (required); Spanish is a plus
Do note that all our jobs are 📍 Barcelona based. We follow a hybrid model where flexibility rules. We commit to a minimum of 6 days per month in the office. Each team self-organizes to decide on cadence and in-person/remote rituals.
Wallapop is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees as we want Wallapop to be a place for everyone.
Additionally to the opportunity to contribute to an agile product set up and work together towards achieving our meaningful mission, we offer the following 🍭 Perks & Benefits:
- Generous individual learning budget of 2k per year
- Group and individual English, Catalan & Spanish lessons as part of our working day
- Private Health Insurance with Alan
- Flexible working hours + intensive Fridays
- Flexible remuneration to deduct from gross salary (kindergarten/food/transport check)
- Gym & Wellness plan, including physiotherapist in the office
- Generous referral Program & Charity Donation
- Bonus for weddings & newborns
- Wallapop Renta (Tax income support)
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Monthly product advantages (Wallapop Club)
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Work anniversary Gifts and Birthday Surprises
- Contribution towards your WIFI in your monthly payroll
- One-off payment based on compensation package to go towards setting up your home office
- Relocation package (monetary support and legal advice) and visa sponsorship, if applicable
- 26 holidays per year
- TOP hardware of your choice (latest Apple or Windows)
What does the hiring process for this position look like? 👀**Please, note that all interviews take place remotely over hangouts.**
Intro Call - run by talent acquisition, focus on providing more information about the role and the company as well as going over your experience, motivation, and expectations. This usually takes 45-60 minutes.
Task / Case Study Submission / Take-home test - you will be assigned a task to submit within 5 up to 7 days where you will be able to showcase your expertise / technical skills required for the role.
Expertise Interview - run by the hiring team, focus on the required core skills and the ability to deliver in a given context. This usually takes 60-90 minutes.
Stakeholder Interview - run by relevant stakeholders reflecting the reality of the context of the role, focus on the ability to collaborate & deliver in a cross-functional set-up. This usually takes 60 minutes.
Culture Interview - run by culture interviewers, focus on adherence to Wallapop's purpose and business proposition. This usually takes 60 minutes.
Offer - should you be the right candidate, your offer will be discussed over a call with talent acquisition and will then be confirmed in writing.
Candidatura gestionada por Wallapop