Head of B2C eCommerce Growth – Travel Insurance

AXA
AXA
BARCELONAPresencialCompetitivoPublicado hace 1 mes
🇬🇧Inglés requeridoMarketing

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Join AXA Partners Spain as the strategic leader responsible for transforming and scaling our B2C digital distribution of travel insurance. If you're passionate about eCommerce, data-driven growth, and leading dynamic teams, this is your chance to make a significant impact in a fast-paced, innovative environment. What you'll be doing: Lead and develop a high-performing team dedicated to achieving aggressive growth targets in the B2C travel insurance market. Design and execute a comprehensive growth strategy leveraging cutting-edge tools, platforms, and cross-country best practices. Manage and optimize paid media investments and collaborations with multiple providers to maximize ROI and accelerate customer acquisition. Build a robust ecosystem of internal and external partners, fostering collaboration across teams, countries, and functions to unlock new growth opportunities. Implement a fast-paced test-and-learn approach, continuously iterating to improve performance, customer experience, and profitability. Stay ahead of market trends and customer needs, contributing to the development and evolution of insurance products tailored for digital channels. Drive data-driven decision making by leveraging analytics and insights to inform strategy, improve processes, and optimize results. Balance growth ambitions with product profitability, ensuring sustainable and controlled expansion. Report directly to senior leadership, providing visibility into progress, challenges, and strategic recommendations to achieve double-digit growth. What you'll bring: +10 years of experience in similar roles and activities +15 years of experience around digital marketing and/or eCommerce +5 years of experience in large, complex, multinational, multicounty, matrixial organizations Familiar with best practices as well as with last innovations and trends Ability to stay up to date in such fast-changing discipline to look ahead of the challenges to come Strong expertise in SEO (content and technical), SEM, affiliation, social marketing, mail marketing, influences campaigns Strong expertise in main traffic generation platforms from Meta, Google, Bing and others Strong background on analytics tools such as Google Analytics, Piwik/Matomo and others Experience in A/B testing and testing driven decision making Strategic thinking & planning, systemic / big picture approach Strong writing and presentation skills Ability to actively communicate, inspire and motivate all levels of staff Capacity to adapt quickly to changes and learn in all circumstances Disciplined in the execution and ability to synthesize English and Spanish language: professional working proficiency Valuable languages: French To apply, click on the 'apply for this job' button, you'll then need to log in or create a profile to submit your CV. We're proud to be an Equal Opportunities Employer and don't discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, please send an email to AXA Partners Global HR Response - globalhr@partners.axa Who we are: We're AXA Partners, experts at designing and delivering assistance solutions and specialised insurance, credit, and lifestyle protection - with and for our partners worldwide. What sets us apart? The expertise and passion of our 8,500+ people, and a strong network of over 55,000 professionals all over the world. Powered by them and our sector-leading technology, we continuously evolve, adapt and thrive - offering solutions and services that make sure we're always at people's side, no matter what. Helping others is our passion. Combining the best digital technology with our warm, human touch, we're always looking at new ways to offer seamless and reassuring experiences when it really matters. Join a company that helps protect the forests! At AXA Partners, we plant a tree for every new recruit (with a permanent contract)

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